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This web page had the following on the web page, "Free Shipping to USA over 25." Our analyzers saw that the web page said " Your cart is currently empty." The Website also said " Hang on to your designer sunglasses with our classic lanyards! Discover exquisite eyewear accessories. Made with the finest stones. You know what you like. It needs to work well and look good. Simple Black Leather Chain for Glasses. Opalite Lanyard Chain to Keep Track of Glasses. Womens Glasses Lanyard in bronze. Thin Glasses Holder with gold twin ball chain. Waterlily Purple Beaded Glasses Chain." The website's header had halfsnow as the most important optimized keyword. It is followed by half snow, half snow designs, and halfsnow designs which isn't as ranked as highly as halfsnow. The next words halfsnow.com uses is eyewear accessories. frame accessories was included and could not be seen by search engines.